Fairtrade Original recently launched a new range of products inspired by the Indonesian cuisine. Each of the main ingredients were introduced as a hero, creating a colorful artwork to be sent to relationships, producers and influencers or used in their on- and offline campaign.

The depicted flavors are: Kunjit, Jahe, Kayu Manis, Sereh, Hitam Lada and Daun Jeruk Purut.